Why Marketing at Stern?
At Stern, you will study in the business capital of the world with the marketing community’s most important leaders. The marketing department at NYU Stern consists of nearly 50 full-time, clinical and adjunct professors with expertise in consumer behavior, market research, advertising, pricing, new product development, brand planning, trademark, high-tech marketing, international marketing, and marketing in interactive environments. As a result there are a myriad of classes to choose from should you decide to pursue marketing at Stern.
There are four specializations within Marketing at Stern:
Marketing
Digital Marketing
Luxury Marketing
Product Management
Courses in Marketing include, but are not limited to:
Brand Strategy
Advanced Marketing Planning & Strategy
Digital Marketing
Innovation & Design
Luxury Marketing
Consumer Behavior
Consulting Lab: Branding & Innovation
New Product Development
Global Marketing Strategy
Research for Customer Insights
Data Driven Decision Making
To see additional representative courses and course descriptions, click here.